According to THRENDS’ recent reanalysis of ISTAT data, statistics from the offices of several regions, and estimates for 2023 (due to a lack of available data), the top three regions in Italy by visitor numbers in 2023 were Veneto, Trentino-Alto Adige, and Tuscany. An overall view of the top 15 Italian regions shows an increase in volume compared to 2022, but not yet to the levels of 2019, except for Veneto, Trentino-Alto Adige, and Lombardy among the top six; while all southern regions, except for Campania, recorded record numbers in 2023. In the North, Lombardy, Liguria, and Friuli grew more than in 2019. In the South, Sicily, Puglia, and Sardinia; and in the Center, Marche and Abruzzo. In a decade-long comparison, Sardinia, Lombardy, Puglia, Liguria, Lazio, and Campania grew by more than 20%.

 

Regions 2013 2019 2022 2023 Var. 2023/19 Var. 2023/13
Veneto 61.536 71.237 65.921 71.896 +0,9% +16,8%
T. Alto Adige* 44.500 52.075 52.136 53.501 +2,7% +20,2%
Tuscany 42.696 48.077 42.793 45.853 -4,6% +7,4%
Lombardy* 33.961 40.483 38.972 44.428 +9,7% 30,8%
Emilia-Romagna 36.450 40.360 38.150 39.050 -3,2% +7,1%
Lazio* 30.681 39.029 35.947 36.918 -5,4% +20,3%
Campania* 17.722 22.013 17.752 21.302 3,2% +20,2%
Sicily* 14.491 15.115 14.783 16.462 +8,9% +13,6%
Apulia 13.359 15.441 16.118 16.390 +6,1% +22,7%
Sardinia* 10.681 15.146 14.701 16.171 +6,8% +51,4%
Liguria 13.510 15.075 15.470 16.088 +6,7% +22,3%
Piedmont* 12.691 14.890 13.750 14.905 +0,1% +17,6%
Marche 11.081 10.371 10.600 11.266 +8,6% +2,2%
Friuli – V. G. 7.842 9.053 9.351 10.020 +10,7% +27,8%
Abruzzo 6.938 6.177 6.390 6.851 +10,9% -1,3%